On Monday, Yahoo Inc. launched a site aimed towards women age 25to 54 called Shine. The site is made to give Yahoo Inc. more opportunities to sell advertising targeted towards women. Advertisers in consumer-packed goods, retail, and pharmaceuticals have requested that there be more ways to advertise to women and many women are looking for a site to combine various content and communication tools.
The site Shine offers content and services in parenting, love, healthy living, food, and career and money, entertainment, fashion, beauty, home life, and astrology. The site is in blog form and will have the newest items at the top of the page and commentary from an editor.
Visit: http://shine.yahoo.com
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