Everybody Wins in a Car promotion

A direct-mail marketing company hired by a local care dealership accidentally sent out 50,000 scratch-off tickets to residents and all of them claimed to be the winner of the $1,000 grand prize. The Honda general manager said an error by Atlanta-based Force Events Direct Marketing, which printed the advertisement, gave all 50,000 tickets the grand prize. At this point they are not sure how they are going to handle the matter but they are making a full effort on investigating the mistake.

Beyonce Becomes American Express Rep

It is reported that American Express has chosen Beyonce to be their next A-list celebrity representative. Beyonce’s ad campaigns for the company are set to launch to the public this later this year. She has already shot some print advertisements and she'll be in Manhattan on Aug. 6 to shoot her first commercial.

American Express also uses other celebrities such as, Tiger Woods, Ellen DeGeneres, Robert De Niro, Kate Winslet, and Venus Williams in their advertising.